Multiple Listing Service: A Practical, Innovative Platform For Property Players

The real estate market is one of the most volatile, competitive and challenging investment environments today. But it’s also one of the most rewarding and lucrative – if you know how to play. Markets boom, crash, are reborn or rediscovered at a pace that can make even the most watchful industry observers breathless. A ghost village can be one of the city’s hippest and most expensive places in the blink of an eye. A seemingly promising development can go bankrupt even before the paint on the walls has completely dried. Prices can soar in an area one day, and plunge down the next. Buyers, sellers, brokers and financiers should be equipped with relevant and accurate information in order to make the right investment decisions.
One of the best ways to have access to up-to-date real estate information is to use a multiple listing service. This online platform is said to be one of the moving forces that make the property market today a much more democratic, direct and fair place for investment. In the past, real estate agencies divided available properties among themselves; to be able to see the market happenings in any given area, you have to tap each and every real estate agency, collate the listings that they have, and undergo the tedious process of comparing and contrasting the different listings presented in varying formats.
With a multiple listing service, you can finally see all published and unpublished properties on the market by accessing just one single portal. Leading multiple listing websites are able to collect all properties and information about each property in an organized and systematic list, making it easy for sellers to advertise or for buyers to hunt for the perfect property.
Potential home buyers or their representatives can access the multiple listing service search feature to get a list of all available properties in a given area. Each listing will include important facts such as the size of the house and lot, the number of bedrooms and bathrooms, the type of property, the year built and the neighborhood. Also listed are features such as a swimming pool, a rooftop deck or a large garden area. Of course, the asking price of each property is posted as well.
For sellers, taking full advantage of a multiple listing service helps them enjoy a larger and more targeted exposure for their property, allowing them to reach out to the most ideal buyer. For buyers, having a view of the big picture as well as the little details enables them to implement a thorough search process and enjoy more bargaining power. For the entire real estate community, having multiple listing services encourages a livelier and more upbeat market activity — a scene that’s beneficial for all property players looking for the perfect investment.